Small Business All Figured Out
Running a small business in Australia can be a rollercoaster of ups and downs, but we know it's worth it for the freedom and fulfillment it brings. That's why you'll love the 'Small Business All Figured Out' podcast, co-hosted by Corinne Cole and Sheryl Cole, the co-founders of Platinum Accounting & Taxation. In each episode, they share actionable strategies, tips, and tools to achieve success in your small business. They cover a broad range of business-related topics, including finance, accounting, tax, marketing, branding, social media, and management, tailored specifically for the Australian business environment. With their practical advice and inspiring insights, you'll gain the knowledge and confidence to take your business to the next level. This show is for Australian entrepreneurs, small business owners, and anyone looking to build a successful and fulfilling business that aligns with their values. So grab a cup of coffee, tune in, and get ready to figure it all out with us!
Small Business All Figured Out
010. Marketing Strategy Versus Marketing Tactics
In this episode, Sheryl and Corinne discuss Marketing Strategy versus Marketing Tactics, to help you understand the difference and how to effectively implement in your business to give your business a competitive edge.
We talk about:
- What marketing is;
- Why your business needs marketing; and
- Understanding the difference between Marketing Strategy and Marketing Tactics.
If you'd like help with your marketing strategy or assistance with the best tactics to implement that will work best for your small business, then please get in touch with us at platinumaccounting.com.au
You can learn more about the show hosts, Corinne Cole and Sheryl Cole at: